Post Malone emerged as one of the defining pop artists of the 2010s, blending hip-hop, rock, and pop sensibilities into a sound that appealed across demographic lines. His collaborations often brought together artists from different genres, creating unexpected chemistry that expanded his reach beyond traditional rap audiences.
Swae Lee, one half of the Southern rap duo Rae Sremmurd, became known for his melodic approach to rap and his ability to craft hooks that stuck with listeners. His feature on 'Sunflower' showcased his gift for memorable, singable melodies that worked equally well in pop and rap contexts.